Exploration question
1) How are the digital peer-to-peer spaces I’ve been worried about fulfil developmental needs that curated, “safe” media cannot? How does AI change this? What is the new frontier?
2) What role do rituals, repetition, shared experience, cultural practice play in how children develop a sense of self and creative voice? And how might that inform content development.
Libbie has spent more than three decades shaping successful content and entertainment brands across commercial and public media. As former Head of Children and Family at the Australian Broadcasting Corporation (ABC), she commissioned and executive produced internationally acclaimed programs that reshaped global perceptions of Australian children’s content — most notably BLUEY, which has topped global streaming charts since 2023.
Now Co-CEO of Runaway Unicorn alongside Jodi Matterson, Libbie focuses on premium content development, production, and brand management for kids, families, and young adults. Driven by a lifelong belief in the power of storytelling, she is passionate about supporting creative talent and creating world-class content that helps young audiences better understand themselves and the world around them.
